- Uber Eats launched in Australia in 2016. It is available for both iOS & Android devices and can also be accessed using web browsers.
- Each year, Aussies spend approximately $2.6 billion on food and drink orders made through popular food delivery companies such as Uber Eats, Foodora, and Menulog.
- Uber Eats takes between 20% – 30% of the total revenue generated per trip.
- Aussies make approximately 7,000 food delivery orders an hour.
- Uber Eats provides job opportunities for approximately 59,000 people in Australia.
User Statistics relating to Food Delivery Services
- One in every three Aussies who reside in major cities uses food delivery services.
- Food delivery services represent 12% of the sales made in the takeaway food delivery, café, and restaurant industry.
- The food delivery industry in Australia has grown by 18% over the last three years.
- In 2018, Australians spent about $12,300 on food and non-alcoholic drinks alone.
- Uber Eats is the largest food delivery service in 2021, serving 12.8% of Aussies, up from 11.5% in February 2020. The new numbers are contributed to by, one in five of the millennials and another 20% of Generation Z.
- The platform was available in more than 18 cities as of 2019 and it supports over 30,000 restaurants within Australia.
Delivery Workers Statistics
Uber Eats supports 59,000 workers in Australia, a figure which has been consistently rising over the years. It started with 7,000 in 2016 increasing to 27,000 in 2017. It then shot up to 46,000 and then 55,000 in 2018 and 2019 respectively.
- During peak hours, the average delivery worker on Uber Eats can earn as much as $21.6 hourly. Workers who make deliveries using cars make an average of $20.47, cyclists $21.92 and those using motorcycles an average of $21.97.
- As far as fulfilment is concerned, majority of the workers agree that they’ve got flexible working conditions. 89% of them report a high level of satisfaction, 7% are neutral and 5% report low levels of satisfaction.
- Three in five Uber Eats workers clock 20 or fewer working hours per week with only 21% of the total reaching 30 or more hours per week.
- Majority of the workers, 32%, work between 11 and 20 hours per week.
- Uber Eats workers take part in other activities outside of the deliveries with 34% of them studying and 79% of them employed at one or more jobs.
- Uber Eats also provides support to workers who would otherwise be unable to pursue traditional employment opportunities. Of its employees, only 7% would qualify for the traditional employment spots while up to 60% would find it difficult.
- 81% of Uber Eats workers are satisfied with the job, 82% say they love the work itself, 75% like the hours worked while 67% say it was the pay that they like.
- The basic average cost incurred by all delivery workers includes $37 worth of background checks, and a $45 the delivery bag. In the case of cars owners, there is an additional maintenance cost approximated at $0.08 per km while the maintenance cost is $0.06 and $0.04 per km for motorcycles and bicycles respectively.
In 2018, the combined penetration of food delivery services in Australia was 32%.
- Uber Eats topped the list with a 19.5% penetration followed by Menulog at 18.6%, Deliveroo at 9.7% and Foodora (which exited the Australian market the same year) at 5.3%.
- Australians spend a significant portion of their money on food delivery each month. Customers employing Uber Eats services spent a monthly average of $946. Deliveroo and Foodora user spent $836 and $885 each month.
- The average number of orders made per month varied for each delivery service but none exceeded 3 orders per customer.
- Menulog and Deliveroo had an average of 2 orders a month while Uber Eats and Foodora got an average of 2.2 orders every month.
- The average value of orders made by customers on the respective services had Menulog at the peak with $39.6, followed by Uber Eats at $36.5, Deliveroo at $34.4, and Foodora at $33.7.
The average spending of Aussies on food delivery services has since increased.
- By February 2021, customers were spending an average of $44 per delivery order on Uber Eats’ platform, a figure also recorded for Menulog customers.
- DoorDash customers had the lowest average spend at $39 while Deliveroo customers led the charts with an average figure of $51 per order.
COVID-19 Pandemic Impact on Uber Eats
- 77% of Uber Eats’ delivery staff were not eligible for governmental support during the COVID-19 pandemic.
- 65% of these staff cited VISA restrictions as the main reason for ineligibility.
- 60% of the delivery staff joined Uber Eats to support themselves against the adverse effects of the pandemic.
- In response to the COVID-19 pandemic 31% of the staff increased the number of hours logged.
- As compared to before the COVID-19 pandemic, Aussies are spending 210% more on Uber Eats orders.
About Uber Eats in Australia
An extrapolation of the car rideshare company Uber, Uber Eats was launched in 2014 as an attempt to expand into other areas of the transport sector. Uber Eats is essentially an Uber service focused on delivering food, drinks and grocery products to its customers. The service which started in San Francisco, California has since grown to cover various parts of the world.
Uber Eats’ business model is quite simple. After the customer skims through the desired menu on the Uber Eats app, he/she places an order and is then able to track its progress until delivery. There are a variety of food items available from different groceries stores, dinners and restaurants.
Despite seeing steady and continued investment, Uber Eats has hardly been profitable. The company maintains that it anticipates to net financial benefits once it spreads enough to the point of reaching market stability. The lack of profitability could be seen as a source of concern especially considering that the COVID-19 pandemic scaled up the number of orders made. It could also be argued that the company’s model of paying drivers more than the fee paid by customers for delivery is not a route towards profitability.
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